Posts Tagged Healthbanks
ORANGE LABEL ART + ADVERTISING RECEIVES PLATINUM, GOLD, AND HONORABLE MENTION FOR 2009 HERMES AWARDS
Posted by Mike Thompson in Awards, Branding, Press Releases on May 11th, 2009
Awards Highlight Orange Label’s Creative Capabilities
NEWPORT BEACH, California (May 11, 2009)—Orange Label Art + Advertising, one of Orange County, California’s longest-standing privately held advertising agencies, is proud to add three more awards to its growing list of recognitions. Orange Label Art + Advertising received a Platinum Award for its PacifiCord Corporate Brochure design, A Gold Award for its Speech and Language Professional Services website and Honorable Mention for its PacifiCord “The Gift” Magazine Ad.
The Hermes Creative Awards were judged by a prestigious panel of advertising professionals and administered by the Association of Marketing and Communication Professionals. Started in 1995, they recognize industry leaders in concept, writing and design of traditional materials and programs, and emerging technologies.
The PacifiCord Corporate Brochure and Gift Ad were part of an extensive branding strategy created by Orange Label to position PacifiCord as a marketplace leader and inform consumers about their capabilities as a Cord Blood Banking Facility. Currently, PacifiCord, which stores stem cells in Irvine, is the only Cord Blood Banking service headquartered in California. As a HealthBanks Biotech company, PacifiCord has pioneered value-added such as Cord Blood Concierge Service, flexible financing options, and facility tours. More information can be viewed on their webpage www.pacificord.com.
Orange Label is also very proud of its role in the successful rebranding of Speech and Language Professional Services (SLPS). Orange Label Integrated Advertising Supervisor, Alyse Vultee stated, “Originally SLPS came to us for a logo design and rebranding makeover. Because of our strategy and execution we ended up re-building their website and positioning SLPS as a market leader”. SLPS services the full spectrum of the Speech Pathology industry providing an unparalleled level of commitment and support to families, therapists, and schools. More information can be viewed on their website at www.slpsinc.com.
ABOUT ORANGE LABEL ART + ADVERTISING
Orange Label Art + Advertising, formerly Hunter Barth Advertising, is one of Orange County’s longest-standing privately held advertising agencies. Founded in 1972, the agency currently represents clients from across the United States, in a broad range of specialties. The agency principals are Wes Phillips, Ian Crockett and Rochelle Reiter. Key differentiators for the company include its ‘Orange Exploration’ approach to fact-finding, powerful ‘View from the Field’ research technique, and ‘The Juice’ different-and-better client branding method. For more information about Orange Label Art + Advertising, visit www.OrangeLabelAdvertising.com.
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OLAA Acquires PacifiCord, A HealthBanks Biotech Company and Verve Wireless, Inc.
Posted by Web Admin in New Business, Press Releases on September 9th, 2008
NEWPORT BEACH, California (September 9, 2008) - Orange Label Art + Advertising (OLAA), a full service agency and one of Orange County’s longest-standing privately held advertising agencies, has acquired two new accounts; PacifiCord and Verve Wireless Inc.
PacifiCord, a HealthBanks Biotech Company located in Irvine, California is a private cord blood banking service. For almost a decade, HealthBanks has been a leader in the collection and storage of cord blood. “After careful consideration and evaluation of several agencies, we felt Orange Label best fit our needs. We really liked their process. They quickly grasped the critical aspects of our business and provided us with a comprehensive marketing communications plan” said Dan Segal, CEO of PacifiCord.
Verve Wireless Inc. a wireless technology developer provides applications and services to publishers and media companies. Using the proprietary Verve Publishing Platform tm, content partners are able to extend their readership onto mobile phones – and other network-enabled devices. “Orange Label clearly identified our needs with a proposal that addressed all of our goals, from time line to content. Their attention to detail and creativity won us over!” said Kendall Marolda, Vice President of Local Market Development Verve Wireless.
“Our team is excited about the opportunities for both clients, we are their marketing partner and intend to creatively contribute to their success” said Rochelle Reiter, Vice President of Orange Label Art + Advertising.
ABOUT ORANGE LABEL ART + ADVERTISING
Orange Label Art + Advertising, formerly Hunter Barth Advertising, is one of Orange County’s longest-standing privately held advertising agencies. Founded in 1972, the agency currently represents clients from across the United States, in a broad range of specialties. The agency principals are Wes Phillips, Ian Crockett and Rochelle Reiter. Key differentiators for the company include its ‘Orange Exploration’ approach to fact-finding, powerful ‘View from the Field’ research technique, and ‘The Juice’ different-and-better client branding method. For more information about Orange Label Art + Advertising, visit www.OrangeLabelAdvertising.com.
